Ranch It Up Radio Show & Podcast
Ranching, Cattle, Cowboys, Rodeo, Markets, and the Western Way of Life. Hosts Tigger & BEC, Jeff Erhardt and Rebecca Wanner, focus on Rural America. Heard on SiriusXM RFD-TV Rural Radio, Public AM/FM Radio, as a Podcast or YouTube. Tigger & BEC represent the Working Ranch world, providing the cowboys, cowgirls & successful farmers with the knowledge needed to bring high-quality beef to your table for dinner.
Ranching, Cattle, Cowboys, Rodeo, Markets, and the Western Way of Life. Hosts Tigger & BEC, Jeff Erhardt and Rebecca Wanner, focus on Rural America. Heard on SiriusXM RFD-TV Rural Radio, Public AM/FM Radio, as a Podcast or YouTube. Tigger & BEC represent the Working Ranch world, providing the cowboys, cowgirls & successful farmers with the knowledge needed to bring high-quality beef to your table for dinner.
Ranching, Cattle, Cowboys, Rodeo, Markets and the Western Way of Life
Rural America is the center stage of
Hosted by Award-Winning broadcaster
Jeff ’Tigger’ Erhardt & the Boss Lady Rebecca Wanner ’BEC’!
Every week Tigger & BEC and the “Ranch It Up” crew dig into the latest news in ranching, cattle, farming, food, cowboys, rodeo, and markets,
and share insights into the Western way of life.
Guests from all sectors of animal and food production divulge tips, ideas, strategies and along with humorous stories of those people who live at the end of dirt roads.
This talented couple, are each PRCA-certified members with titles including Professional Rodeo Announcer and Music Directors; aiding in the production of top-notch rodeos and offering play by play to interviews, and more.
Both Tigger & BEC were raised on multi-generational ranches,
and continue to ranch to this day.
This duo relates and engages with Rural America in all aspects simply because...
Tigger & BEC Live This Western Lifestyle.
Call or Text your questions, comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
Learn more about Jeff ’Tigger’ Erhardt & Rebecca Wanner aka ’BEC’ here: TiggerandBEC.com
Tigger & BEC are available for hire on numerous avenues. From business and communications consulting to sales management and Tigger is a licensed auctioneer. They are also known as excellent public speakers, emcees, and entertainers sharing humorous stories to acting as the host couple for your event or convention. Contact today for a media kit!
#RanchItUp #StayRanchy #TiggerApproved #tiggerandbec #catchBECifyoucan
Episodes

5 days ago
5 days ago
27 min
It’s the Ranch It Up Radio Show! Join Jeff “Tigger” Erhardt, Rebecca Wanner AKA BEC and their crew as they continue the discussion on rebuilding the nation’s cowherd from the historically lowest levels ever. Plus updates on JBS beef processing plant closures, market reports, upcoming sales and lots more on this all-new episode of the Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Rebuilding The Nation’s Cowherd
Cowherd numbers along with cattle supplies are the lowest that they have ever been. However, producers are slowly rebuilding their herds paying close attention to genetics, economics, efficiency, and potential salvage value of cows.
Cattle Industry News
Tyson Closes Two Plants, Plans on a Third
Tyson Foods is restructuring its beef business, announcing plans to close two facilities and look for a buyer for a third.
The company will shut down its beef plant in Joslin, Illinois, and its case-ready facility in Eagle Mountain, Utah. Tyson also plans to sell its beef facility in Pasco, Washington.
Tyson says it will concentrate its beef operations around three main plants in Dakota City, Nebraska; Holcomb, Kansas; and Amarillo, Texas.
The company says production from the closed facilities will be shifted to other plants, and Tyson plans to eventually add a second shift in Amarillo as cattle supplies become available.
Tyson says the move is a response to the historically tight U.S. cattle supply. Recent USDA inventory numbers show heifer retention remains limited, suggesting the cattle herd isn't rebuilding quickly.
The closures are another sign of the pressure facing beef processors as fewer cattle are available and margins remain tight.
Tyson says it will help affected employees find jobs at other company facilities, but has not said how many workers will be impacted.
The company previously closed its Lexington, Nebraska, beef plant in January and reduced Amarillo from two shifts to one.
Meanwhile, Cargill and JBS have also closed or repurposed beef facilities as the nation's cattle inventory remains historically tight.
REFERENCE: https://meatingplace.com/tyson-to-close-two-beef-facilities-pursue-sale-of-third/
Cargill Fort Morgan Plant Set To Restart
More than 1,700 workers at Cargill’s beef plant in Fort Morgan, Colorado, are headed back to work after union members approved a new five-year labor agreement.
The deal ends a three-month dispute that kept the plant shut down.
Cargill says the facility will restart in phases, with workers returning on different schedules. Employees will first go through training and prepare equipment and production areas.
The Teamsters say the full return-to-work process is expected to take about 30 days.
Cargill locked out workers May 20th after union members rejected an earlier contract offer. The two sides spent months negotiating wages, benefits and other issues before reaching the new agreement.
Cargill says cattle processing will resume once employees are trained, cattle supplies are available and the plant is ready.
The Fort Morgan plant is a major beef processing facility, and its restart comes as the industry continues to deal with historically tight cattle supplies.
REFERENCE: https://meatingplace.com/cargill-workers-approve-deal-clearing-way-for-fort-morgan-restart/
Feeder Cattle Sale Dates & Deadlines
August 24: Superior Livestock Auction Labor Day Catalog Deadline
August 28: Superior Livestock Auction Labor Day Video Deadline
September 2 - 3: Superior Livestock Auction Labor Day Sale
September 7: Western Video Market Haythorn Ranch Consignment Deadline
September 14: Northern Livestock Video Fall Premier Sale
September 15: Western Video Market Haythorn Ranch Sale
Featured Experts in the Cattle Industry
Harold Bertz – American Gelbvieh Associationhttps://gelbvieh.org/Follow on Facebook: @AmericanGelbvieh
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
American Gelbvieh Association: https://gelbvieh.org/
EquineMarket.Com: https://www.equinemarket.com/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/
LivestockMarket.Com: https://www.livestockmarket.com/
RanchChannel.Com: https://ranchchannel.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Sire Buyer: https://www.sirebuyer.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
5 days ago
27 min

7 days ago
7 days ago
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
South Dakota Livestock Inspection Fee Increase
A South Dakota legislative committee has approved a 45-cent-per-head increase in the state’s livestock ownership inspection fee.
The fee currently stands at one dollar per head. The new fee will be one dollar and 45 cents for cattle, horses and mules moved into or out of certain South Dakota counties.
Supporters say the increase is needed to keep the state’s Brand Board inspection program financially stable. Officials say the program has required nearly 900-thousand dollars in transfers from the Brand Fund over the past two years to cover rising costs, including inspectors, personnel and mileage.
The increase is expected to generate more than 600-thousand dollars in its first year, and about 675-thousand dollars annually after that.
Some producers opposed the increase, pointing to drought conditions in western South Dakota and the added cost of moving cattle.
The measure passed the committee five to one, with Senator Taffy Howard casting the lone vote against it.
REFERENCE: https://www.sdpb.org/politics/2026-08-18/legislators-approve-increase-on-livestock-ownership-inspection-fee
Pasture Conditions Remain Tough Across The Plains
Pasture conditions remain a major concern across much of the country, with several key cattle-producing states reporting significant portions of their pasture in poor or very poor condition.
According to USDA data for the week ending August 16th, Nebraska has the worst pasture conditions in the nation, with 73 percent rated poor or very poor.
Colorado is next at 72 percent, followed by Wyoming at 71 percent.
South Dakota and Utah are both at 66 percent, while West Virginia comes in at 62 percent.
New Mexico is at 58 percent, Arizona at 56 percent, Oklahoma at 51 percent, and Arkansas rounds out the top ten at 48 percent.
Nationwide, 48 percent of U.S. pasture and range is rated poor or very poor, including 22 percent rated very poor.
Upcoming Feeder Cattle, Bull & Cow Sales On RanchChannel.Com
Lots of feeder cattle, steers & heifers, bulls, and cow sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
7 days ago
3 min

Aug 16, 2026
Aug 16, 2026
27 min
It’s the Ranch It Up Radio Show! Join Jeff “Tigger” Erhardt, Rebecca Wanner AKA BEC and their crew as they get a preview of the big one, the Big Horn Classic from Superior Livestock. Close to 200,000 head will sell next week. Plus the latest cattle industry news, upcoming sales and lots more on this all-new episode of the Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Superior Livestock Auction Big Horn Classic
Close to 200,000 head of cattle are consigned to Superior Livestock’s Big Horn Classic next week in Sheridan, Wyoming. Tune in on Dish Network Channel 997 or watch online at SLA-TV.com.
Cattle Industry News
The Senate Agriculture Committee Will Get Another Shot At Moving The Farm Bill Forward
Committee Chairman John Boozman of Arkansas says senators will return in September for another vote after the Farm Bill package failed to advance.
Boozman says he expects the committee to vote on the same bill, and he believes Democrats could face pressure from farmers, ranchers and rural communities that want the Farm Bill completed.
A major sticking point is SNAP, or food assistance. Democrats want to delay a requirement that states begin sharing the cost of SNAP benefits by two years. Boozman offered a one-year delay, along with other bipartisan provisions.
The bill also ran into a numbers problem.
Senator Mitch McConnell, who is on medical leave, was able to vote by proxy on amendments. But Senate rules don't allow proxy votes to determine whether a bill advances to the Senate floor. McConnell's absence, along with another Republican voting by proxy, helped prevent the bill from moving forward.
During the markup, senators also approved an amendment bringing back mandatory country-of-origin labeling for beef, known as MCOOL.
The vote was 16 to 7.
It marks the first time the Senate has taken action on beef MCOOL since the 2008 Farm Bill.
Boozman says getting the Farm Bill passed before the midterm elections will take a “miracle” — but says it can happen with cooperation.
REFERENCE: https://farmpolicynews.illinois.edu/2026/08/senate-farm-bill-fails-ag-committee-to-vote-again-in-september/
Tight Beef Supplies Cut U.S. Exports, But Global Demand Remains Strong
U.S. beef exports were down during the first half of 2026, as tight domestic supplies limited the amount of beef available for export.
According to USDA data compiled by the U.S. Meat Export Federation, beef exports from January through June totaled about 546,000 metric tons, worth 4-point-74 billion dollars.
That’s a 9 percent drop in volume compared to the first half of 2025. But strong beef prices around the world helped limit the decline in export value to just 4 percent.
The June numbers were actually more encouraging. Export volume was down less than 6 percent, while export value increased nearly 3 percent from June of last year.
China continues to be a major challenge for U.S. beef. American beef has been almost completely shut out of China since March of 2025.
Excluding China, U.S. beef exports are down just 1 percent, while export value is actually up 6 percent.
Exports to some of the biggest markets were lower. Japan was down 8 percent, South Korea dropped 10 percent, Mexico was down 1 percent, and Canada fell 14 percent.
But there were some bright spots.
Hong Kong beef exports jumped 83 percent, while shipments to Taiwan increased 11 percent.
USMEF President Dan Halstrom says global demand for U.S. beef remains very resilient, even with record-high prices.
And with potential changes in China's beef import policies later this year, exporters see opportunities ahead — if trade barriers can be overcome.
REFERENCE: https://meatingplace.com/tight-beef-supplies-weighing-on-us-exports/
Early Weaning Can Help Ranchers Beat Drought
Drought is hitting many major cow-calf areas, and with summer heat spreading across the country, producers are looking for ways to stretch forage supplies.
One option is early weaning. Calves can be weaned at around 90 to 120 days old, taking pressure off cows and pastures during late summer and fall.
Zoetis veterinarian Dr. Jess Hinrichs says young calves can adapt quickly to dry lots, especially during the warmer months.
Before weaning, calves should ideally be vaccinated two to three weeks ahead of time to give their immune systems time to respond.
When it’s time to wean, producers should provide shade, bedding and plenty of clean, fresh water. Young calves can dehydrate quickly in hot weather.
Nutrition is also critical. Calves weighing less than 400 pounds need a high-quality diet with good forage, along with the right balance of energy and protein to support rumen development and growth.
Dr. Hinrichs and nutritionist Dr. Blaine Corners recommend working closely with your veterinarian and nutritionist to develop an early-weaning plan.
In a drought year, early weaning can help protect your cows, stretch your forage and keep those calves gaining pounds.
Border Reopening Planned As Screwworm Safeguards Expend
The U.S. is preparing to reopen part of the southern border to Mexican cattle later this month. The Douglas, Arizona, port is scheduled to begin accepting cattle from Sonora on August 24, following more than a year of restrictions tied to New World screwworm.
Officials say cattle will face enhanced inspections, treatment, electronic identification and traceability requirements before entering the U.S.
The reopening is expected to help restore cattle supplies to feedlots and border communities, while giving officials a chance to evaluate the safeguards before considering additional ports.
Meanwhile, efforts continue to control and eventually eradicate New World screwworm, including expanded production and release of sterile flies.
JBS Reports Lower Profits Despite Record Sales
JBS reported record second-quarter sales of nearly $24 billion, but profits fell as high cattle and pork prices squeezed margins.
Adjusted operating income dropped 34%, while the company reported a $102 million net loss, compared with a $528 million profit a year ago.
JBS’s North American beef business posted record sales, helped by strong beef prices and consumer demand. But tight cattle supplies pushed live cattle costs even higher, putting pressure on packer margins.
JBS also announced its Pennsylvania beef plant will stop harvesting cattle August 14, but the facility will remain open as a case-ready operation, preserving about 400 jobs.
The company says it plans to invest more than $30 million there over the next decade.
Feeder Cattle Sale Dates & Deadlines
August 17 - 21: Superior Livestock Auction BigHorn Classic Sale
August 24: Superior Livestock Auction Labor Day Catalog Deadline
August 28: Superior Livestock Auction Labor Day Video Deadline
September 2 - 3: Superior Livestock Auction Labor Day Sale
September 7: Western Video Market Haythorn Ranch Consignment Deadline
September 14: Northern Livestock Video Fall Premier Sale
September 15: Western Video Market Haythorn Ranch Sale
Featured Experts in the Cattle Industry
Mike Bollinger – Superior Livestock Auctionhttps://superiorlivestock.com/Follow on Facebook: @SuperiorLivestockAuction
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
American Gelbvieh Association: https://gelbvieh.org/
EquineMarket.Com: https://www.equinemarket.com/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/
LivestockMarket.Com: https://www.livestockmarket.com/
RanchChannel.Com: https://ranchchannel.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Sire Buyer: https://www.sirebuyer.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Aug 16, 2026
27 min

Aug 14, 2026
BigHorn Classic From Superior Livestock Preview
Aug 14, 2026
Aug 14, 2026
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Close To 195,000 Head Of Cattle To Sell On Superior Livestock’s BigHorn Classic
The BigHorn Classic from Superior Livestock Auction kicked off on Monday, August 17, 2026, from Sheridan, Wyoming. Over 193,000 head are currently consigned. View the sale live on Dish Network Channel 997 or on SLA-TV.com.
Upcoming Feeder Cattle, Bull & Cow Sales On RanchChannel.Com
Lots of feeder cattle, steers & heifers, bulls, and cow sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Aug 14, 2026
3 min

Aug 9, 2026
Aug 9, 2026
27 min
It’s the Ranch It Up Radio Show! Join Jeff “Tigger” Erhardt, Rebecca Wanner AKA BEC and their crew to hear a market report from Superior Livestock’s Video Royale Sale. They provide updates on USDA’s Product of USA labeling program, answer questions about 701x tags and lots more on this all-new episode of the Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Superior Livestock Video Royale Sale Report
The Video Royale sale from Superior Livestock once again found strong demand and buyer confidence. 143,000 head of cattle were marketed at Winnemucca, Nevada, the last weekend of July. For a complete market report, check out Ranch Channel or click HERE.
MCOOL, Product of USA Update
The USDA updated the "Product of USA" label to require that meat, poultry, and egg products come from animals born, raised, slaughtered, and processed entirely in the U.S. While this voluntary standard has gained widespread adoption, lawmakers and ranchers continue pushing Congress for legislation like the American Beef Labeling Act to reinstate broader Mandatory Country of Origin Labeling (mCOOL).
Here are the details on the updated label and the ongoing MCOOL debate:
The New Standard: The USDA finalized and implemented the updated "Product of USA" label. It closes previous loopholes by ensuring that animals are 100% American from pasture to plate.
Voluntary vs. Mandatory: The updated label is completely voluntary for companies to use, but those who choose to use it must maintain strict records to support their claims.
The mCOOL Push: MCOOL would make labeling country-of-origin mandatory for all beef sold in grocery stores rather than just letting companies choose. Supporters argue it is necessary for consumer transparency, while major industry groups like the Meat Institute argue that mandatory rules cost the supply chain more than $1 billion annually.
Feeder Cattle Sale Dates & Deadlines
August 10 - 11: Western Video Market Little America Sale
August 17 - 21: Superior Livestock Auction Big Horn Classic Sale
August 24: Superior Livestock Auction Labor Day Catalog Deadline
August 28: Superior Livestock Auction Labor Day Video Deadline
September 2 - 3: Superior Livestock Auction Labor Day Sale
September 7: Western Video Market Haythorn Ranch Consignment Deadline
September 14: Northern Livestock Video Fall Premier Sale
September 15: Western Video Market Haythorn Ranch Sale
Featured Experts in the Cattle Industry
Trent Stewart – Superior Livestock Auctionhttps://superiorlivestock.com/Follow on Facebook: @SuperiorLivestockAuction
Chip Kemp – 701xhttps://www.701x.com/Follow on Facebook: @701x.inc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
American Gelbvieh Association: https://gelbvieh.org/
EquineMarket.Com: https://www.equinemarket.com/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/
LivestockMarket.Com: https://www.livestockmarket.com/
RanchChannel.Com: https://ranchchannel.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Sire Buyer: https://www.sirebuyer.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Aug 9, 2026
27 min

Aug 7, 2026
Aug 7, 2026
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Pasture Conditions Worsen Compared To Last Week & Last Year
Pasture conditions continue to deteriorate as wild fires claim thousands and thousands of acres. According to USDA’s National Agricultural Statistics Service for the week ending August 2nd, 2026, 46% of the U.S. pasture rated very poor to poor compared to 42% the previous week and 26% the previous year. Very poor to poor pasture conditions for the 10 states with the worst conditions look like this:
Virginia 43%, South Dakota and Montana at 46%, West Virginia at 51%, Utah at 54%, Arizona at 66%, New Mexico at 70%, Nebraska at 71%, Wyoming at 75% and Colorado at 76% very poor to poor pasture conditions.
REFERENCE: https://meatingplace.com/tyson-jbs-shares-rise-after-usda-announces-mexico-cattle-reopening/
Ground Beef Prices Rising The Fastest
Beef prices continue to climb as strong consumer demand meets tighter supplies. Since 2022, when U.S. beef production hit record levels, total production has fallen more than 10 percent. During that same period, Choice boxed beef prices have jumped 44 percent, while retail beef prices are nearly 30 percent higher.
According to Oklahoma State University livestock marketing specialist Derrell Peel, ground beef prices have climbed even faster. As steaks and premium cuts become more expensive, consumers often switch to ground beef, boosting demand. At the same time, supplies of ground beef have tightened even more than fed beef, creating even greater upward pressure on prices.
REFERENCE:
https://meatingplace.com/peel-ground-beef-prices-rising-fastest/
Upcoming Feeder Cattle, Bull & Cow Sales On RanchChannel.Com
Lots of feeder cattle, steers & heifers, bulls, and cow sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Aug 7, 2026
3 min

Aug 2, 2026
Aug 2, 2026
27 min
It’s the 300th anniversary episode of the Ranch It Up Radio Show! Save time, money, and a state of mind with the 701x autonomous rancher. Plus, opening the border to Mexican cattle and the markets, what could happen. Join me Jeff “Tigger” Erhardt, Rebecca Wanner AKA BEC and their crew for this all-new episode of the Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
701X Autonomous Rancher
The 701x Autonomous Rancher platform is transforming how cattle producers manage their operations by combining powerful herd management software with GPS-enabled smart ear tags and real-time livestock monitoring. Instead of relying on handwritten notes or time-consuming pasture checks, ranchers can monitor animal location, health, breeding activity, calving events, treatments, financial records, and pasture performance from a smartphone, tablet, or computer—even when working offline in a remote country. Solar-powered GPS tags with cellular and satellite connectivity help keep producers connected to their herd regardless of pasture location, while automated alerts and detailed reporting provide the data needed to make faster, more profitable management decisions. Designed for both commercial cow-calf producers and registered seedstock operations, the 701x Autonomous Rancher is helping modern ranches reduce labor, improve efficiency, and put actionable data to work every day.
xTPro - GPS Ear Tag from 701x
The xTpro tag gives ranchers the ability to monitor location, breeding, and health insights of their adult animals in their herd - and make faster, more informed management decisions with that data. Developed with feedback directly from ranchers, the xTpro tag features a two-pin design, solar powered battery, as well as cellular and satellite connection - eliminating all questions of durability, manual charging, and the need for expensive base stations for the xTpro tag to work. We also throw in our commercial Herd Management Software for up to 500 animals, free of charge.
Features for Bulls:
Bull Mounting Detection
Health Alerts
GPS Location Tracking
Features for Cows:
Estrus Detection
Health Alerts
Calving Detection (BETA)
GPS Location Tracking
Additional Information:
701x AutoTagger Kit required
This product is protected by patents found at www.701x.com/patents
California residents: See www.p65warnings.ca.gov/chemicals for Proposition 65 info
Feeder Cattle Sale Dates & Deadlines
July 31: Superior Livestock Auction Big Horn Classic Catalog Deadline
August 7: Superior Livestock Auction Big Horn Classic Video Deadline
August 10 - 11: Western Video Market Little America Sale
August 17 - 21: Superior Livestock Auction Big Horn Classic Sale
August 24: Superior Livestock Auction Labor Day Catalog Deadline
August 28: Superior Livestock Auction Labor Day Video Deadline
September 2 - 3: Superior Livestock Auction Labor Day Sale
September 7: Western Video Market Haythorn Ranch Consignment Deadline
September 14: Northern Livestock Video Fall Premier Sale
September 15: Western Video Market Haythorn Ranch Sale
Featured Experts in the Cattle Industry
Chip Kemp – 701Xhttps://www.701x.com/Follow on Facebook: @701x.inc
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
American Gelbvieh Association: https://gelbvieh.org/
EquineMarket.Com: https://www.equinemarket.com/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
LivestockMarket.Com: https://www.livestockmarket.com/
RanchChannel.Com: https://ranchchannel.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Sire Buyer: https://www.sirebuyer.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Aug 2, 2026
27 min

Jul 31, 2026
Jul 31, 2026
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Packer Shares Increase As Opening To Mexican Cattle Is Announced
USDA’s decision to begin reopening the border to Mexican cattle imports sent beef packer stocks soaring Monday. Tyson Foods jumped nearly 7 percent, while JBS gained as much as 8 percent as investors welcomed the prospect of more cattle supplies. Imports will resume August 24 through Douglas, Arizona, with every animal undergoing USDA inspection for New World screwworm. While the move could eventually ease record-high cattle prices and improve packer margins, USDA says the reopening will be gradual, meaning immediate relief to the tight cattle supply is unlikely.
REFERENCE: https://meatingplace.com/tyson-jbs-shares-rise-after-usda-announces-mexico-cattle-reopening/
Cattle Association’s Response To Southern Border Opening
The National Cattlemen's Beef Association says the USDA decision to reopen the border and their response to New World Screwworm has put the US cattle industry in a strong position to begin safe and gradual reopening of the southern border to cattle shipments. However, the United States Cattlemen's Association is disappointed in USDA’s decision to move forward with reopening the southern border to Mexican cattle when they say so many unresolved risks remain for the U.S. herd. USCA underscores that border policy must be driven by science-based risk assessment and on-the-ground capacity.
REFERENCE: https://www.nationalbeefwire.com/u-s-cattlemen-s-association-responds-to-phased-border-reopening-announcement
https://www.ncba.org/news-media/news/details/49664/ncba-statement-on-reopening-of-first-port-of-entry-in-arizona
Upcoming Feeder Cattle, Bull & Cow Sales On RanchChannel.Com
Lots of feeder cattle, steers & heifers, bulls, and cow sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Jul 31, 2026
3 min

Jul 26, 2026
Jul 26, 2026
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they look at how to decide if we should keep replacement heifers or sell them and take the cash. Plus recaps from the latest video sales, the current market news and trends plus lots more on this all-new episode of the Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Plans To Keep or Cull Replacement Heifers
Many factors go into keeping your own replacement heifers or marketing them and current, extremely attractive price levels. Professionals from Zoetis Animal Health share how to evaluate your own operation to help you make this decision.
Superior Livestock Auction’s Video Royale Sale Preview
Join Jeff “Tigger” Erhardt and Trent Stewert as they discuss the upcoming Video Royale sale from Superior Livestock Auction.
Feeder Cattle Sale Dates & Deadlines
July 31: Superior Livestock Auction Big Horn Classic Catalog Deadline
August 7: Superior Livestock Auction Big Horn Classic Video Deadline
August 10 - 11: Western Video Market Little America Sale
August 17 - 21: Superior Livestock Auction Big Horn Classic Sale
August 24: Superior Livestock Auction Labor Day Catalog Deadline
August 28: Superior Livestock Auction Labor Day Video Deadline
September 2 - 3: Superior Livestock Auction Labor Day Sale
September 7: Western Video Market Haythorn Ranch Consignment Deadline
September 14: Northern Livestock Video Fall Premier Sale
September 15: Western Video Market Haythorn Ranch Sale
Featured Experts in the Cattle Industry
Blaine Corners Ph.D. – Zoetis Animal Healthhttps://www.zoetisus.com/beef/Follow on Facebook: @ZoetisBeef
Dan Tracy, DVM – Zoetis Animal Healthhttps://www.zoetisus.com/beef/Follow on Facebook: @ZoetisBeef
Trent Stewart – Superior Livestock Auctionhttps://superiorlivestock.com/Follow on Facebook: @SuperiorLivestockAuction
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
American Gelbvieh Association: https://gelbvieh.org/
EquineMarket.Com: https://www.equinemarket.com/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/
LivestockMarket.Com: https://www.livestockmarket.com/
RanchChannel.Com: https://ranchchannel.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Sire Buyer: https://www.sirebuyer.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Jul 26, 2026
27 min

Jul 24, 2026
Jul 24, 2026
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
More Meat Companies Join USDA’s Product Of USA Program
The USDA has added 10 more meat and poultry companies to its Product of USA labeling program.
The program, launched earlier this year, allows companies to label products as "Product of USA" only if the animals were born, raised, slaughtered, and processed in the United States.
Agriculture Secretary Brooke Rollins says the label gives consumers confidence they're buying truly American-raised products while supporting U.S. ranchers, processors, and rural communities.
Among the latest companies joining the program are Harris Ranch, One World Beef, Upper Iowa Beef, American Foods Group, Agri Beef, FPL Food, Wholestone Farms, and Harrison's Poultry.
USDA says expanding participation in the program is part of the Trump administration's effort to strengthen domestic food production and support independent livestock producers and meat processors.
REFERENCE: https://www.meatpoultry.com/articles/33780-product-of-usa-label-program-adds-10-meat-companies
Legislation Introduced To Break Up Meatpacking Monopolies
A group of House Democrats has introduced legislation they say would increase competition in the U.S. meatpacking industry.
The bill targets the nation's four largest beef processors—Cargill, JBS, Tyson Foods, and National Beef—which lawmakers say control about 85 percent of the U.S. beef market.
The proposal would limit market concentration, prevent large companies from controlling multiple major meat sectors, strengthen oversight of pricing practices, and provide financial assistance to help smaller processors and farmer cooperatives expand.
Supporters say the legislation would help independent farmers, ranchers, and consumers by increasing competition in the meat industry.
REFERENCE: https://meatingplace.com/house-introduces-bill-to-break-up-meatpacking-monopolies/
Upcoming Feeder Cattle, Bull & Cow Sales On RanchChannel.Com
Lots of feeder cattle, steers & heifers, bulls, and cow sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Jul 24, 2026
3 min








