Ranch It Up Radio Show & Podcast
Ranching, Cattle, Cowboys, Rodeo, Markets, and the Western Way of Life. Hosts Tigger & BEC, Jeff Erhardt and Rebecca Wanner, focus on Rural America. Heard on SiriusXM RFD-TV Rural Radio, Public AM/FM Radio, as a Podcast or YouTube. Tigger & BEC represent the Working Ranch world, providing the cowboys, cowgirls & successful farmers with the knowledge needed to bring high-quality beef to your table for dinner.
Ranching, Cattle, Cowboys, Rodeo, Markets, and the Western Way of Life. Hosts Tigger & BEC, Jeff Erhardt and Rebecca Wanner, focus on Rural America. Heard on SiriusXM RFD-TV Rural Radio, Public AM/FM Radio, as a Podcast or YouTube. Tigger & BEC represent the Working Ranch world, providing the cowboys, cowgirls & successful farmers with the knowledge needed to bring high-quality beef to your table for dinner.
Ranching, Cattle, Cowboys, Rodeo, Markets and the Western Way of Life
Rural America is the center stage of
Hosted by Award-Winning broadcaster
Jeff ’Tigger’ Erhardt & the Boss Lady Rebecca Wanner ’BEC’!
Every week Tigger & BEC and the “Ranch It Up” crew dig into the latest news in ranching, cattle, farming, food, cowboys, rodeo, and markets,
and share insights into the Western way of life.
Guests from all sectors of animal and food production divulge tips, ideas, strategies and along with humorous stories of those people who live at the end of dirt roads.
This talented couple, are each PRCA-certified members with titles including Professional Rodeo Announcer and Music Directors; aiding in the production of top-notch rodeos and offering play by play to interviews, and more.
Both Tigger & BEC were raised on multi-generational ranches,
and continue to ranch to this day.
This duo relates and engages with Rural America in all aspects simply because...
Tigger & BEC Live This Western Lifestyle.
Call or Text your questions, comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
Learn more about Jeff ’Tigger’ Erhardt & Rebecca Wanner aka ’BEC’ here: TiggerandBEC.com
Tigger & BEC are available for hire on numerous avenues. From business and communications consulting to sales management and Tigger is a licensed auctioneer. They are also known as excellent public speakers, emcees, and entertainers sharing humorous stories to acting as the host couple for your event or convention. Contact today for a media kit!
#RanchItUp #StayRanchy #TiggerApproved #tiggerandbec #catchBECifyoucan
Episodes

Nov 30, 2025
Nov 30, 2025
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they hear how restructuring and reorganizing the operation can be the best decision made. Plus, updates on beef packing plant closures and beef prices, EHV-1 in horses, market reports and lots more on this all-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Keller Broken Heart Ranch Offers Top Simmental & SimAngus Genetics
Keller Broken Heart Ranch has reached the point of success in the Simmental & SimAngus business that restructuring and reorganizing is in order. As a result, Keller Broken Heart Ranch is offering the top 100 bred heifers at their 1st annual fall heifer and female sale, at the ranch, Mandan, North Dakota, Wednesday, December 10. Find all the information for their 1st annual sale by clicking HERE!
Beef Industry News
Tyson Announced The Closing Of Beef Plant In Nebraska
The beef business has been a buzz this past week when Tyson, one of the Nation’s largest meat packing companies, announced plans to close a large beef plant in Lexington, Nebraska.
The news of the possible closing comes just weeks after President Donald Trump claimed the four largest companies are driving up the prices on purpose, to keep meat prices high for the consumer.
On November 7, Trump took to social media to call for a DOJ investigation into the price fixing claims by saying “I have asked the DOJ to immediately begin an investigation into the Meat Packing Companies who are driving up the price of Beef through Illicit Collusion, Price Fixing, and Price Manipulation. We will always protect our American Ranchers, and they are being blamed for what is being done by Majority Foreign Owned Meat Packers, who artificially inflate prices, and jeopardize the security of our Nation’s food supply.”
Back in October, Tyson and Cargill agreed to pay more than $87.5 million to settle a federal lawsuit for "inflating" beef prices by limiting the supply to the public.
Trump's most recent claims earlier in November call out the foreign owned meat packers, as well as the American-owned ones, like Tyson.
The White House website also posted about how much influence the top four meat companies have over the price of beef saying "The “Big Four” meat packers — JBS (Brazil), Cargill, Tyson Foods, and National Beef — currently dominate 85% of the U.S. beef processing market, up from just 36% in 1980. Two of these companies, including the largest meat packer in the world, are either foreign-owned or have significant foreign ownership and control."
References:https://thenationaldesk.com/news/nation-world/report-tyson-to-close-large-meat-plant-just-weeks-after-trumps-collusion-claims
Price Fixing In The Beef Industry
According to agricultural economists and the National News Desk, beef prices at the grocery store aren’t expected to budge, even after Tyson Foods announced it will close one beef plant and scale back another.
Texas A&M economist David Anderson says government investigations into meat-packer collusion are also unlikely to lower prices. He notes that cattle prices are at record highs, and even the big processors are losing money.
“If they had real market power, they wouldn’t be losing money,” Anderson says.
Right now, ground beef averages $6.33 a pound, up more than 11% from last year. The core issue, Anderson says, is tight cattle supply—the smallest U.S. beef-cow herd since the early 1960s.
Anderson explains that every beef-packing plant, not just Tyson, is operating in the red because live cattle prices are rising faster than wholesale beef prices—a normal pattern when herds are low. When cattle are plentiful, the roles reverse: ranchers lose money and packers profit.
Despite concerns about the dominance of a few large meatpackers, Anderson says there’s little evidence they can artificially inflate grocery store prices.
“To push prices higher, you have to control supply,” he says. “And packers don’t own the cattle or the feedlots.”
So what is driving today’s high beef prices? A shrinking cattle herd, shaped by years of drought, rising costs, and previously low prices. And rebuilding that herd takes time.
A calf born last spring won’t have its first calf until 2027, and that next generation won’t reach market weight until late 2029.
“It’s hard to beat biology,” Anderson says. “We can’t speed that up.”
Until then, experts say beef prices at the grocery store will likely stay high—no matter what happens in the packing plants.
References:https://thenationaldesk.com/news/americas-news-now/is-there-price-fixing-in-the-beef-industry-tyson-foods-meatpacking-ranchers-trump-grocery-prices-economy-agriculture
Equine Herpes Virus In Horses
The Equine Disease Communication Center is monitoring an outbreak of equine herpesvirus myeloencephalopathy (EHM), the neurologic form of equine herpesvirus-1 (EHV-1), that originated at the Women’s Professional Rodeo Association (WPRA) World Finals and Elite Barrel Race event in Waco, Texas, on Nov. 5-9.
As of November 24, the EDCC has confirmed 29 EHV-1 cases associated with the event. The cases are located in Texas, Oklahoma, Louisiana, Colorado, New Mexico, Washington, Arizona, and South Dakota.
Herpesvirus is highly contagious among horses and can cause a variety of ailments.
In many horses, the first or only sign of EHV-1 infection is fever, which can go undetected. In addition to fever, other common signs of EHV-1 infection in young horses include cough, decreased appetite, depression, and a nasal discharge. Pregnant mares typically show no signs of infection before they abort, and abortions usually occur late in gestation (around eight months) but can be earlier. Abortions can occur anywhere from two weeks to several months following infection with EHV-1.
Herpesvirus is easily spread by nose-to-nose or close contact with an infectious horse; sharing contaminated equipment including bits, buckets, and towels; or clothing, hands, or equipment of people who have recently had contact with an infectious horse. Routine biosecurity measures, including hygiene and basic cleaning and disinfection practices, should be in place at all times to help prevent disease spread.
Already, some equine events have been cancelled or postponed due to EHV-1, while others have been put on high alert, including the Wrangler National Finals Rodeo. If your horses show any concerning signs or abnormalities, especially a fever or neurological symptoms, contact your veterinarian immediately.
References:
https://thehorse.com/1141197/nov-24-update-29-confirmed-ehv-cases-associated-with-wpra-event/
https://www.northernag.net/ehv-outbreak-spreads-across-multiple-states-after-texas-rodeo-event/
Featured Experts in the Cattle Industry
Luke Keller – Keller Broken Heart Ranch
https://kbhrsimmental.com/
Follow on Facebook: @KBHRSimmental
Kirk Donsbach – Financial Analyst at StoneXhttps://www.stonex.com/Follow on Facebook: @StoneXGroupInc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
Allied Genetic Resources: https://alliedgeneticresources.com/
American Gelbvieh Association: https://gelbvieh.org/
Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
Medora Boot: https://medoraboot.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Superior Livestock Auctions: https://superiorlivestock.com/
Transova Genetics: https://transova.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Wulf Cattle: https://www.wulfcattle.com/
Nov 30, 2025
27 min

Nov 28, 2025
Nov 28, 2025
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Campbell Soup Being Investigated After Comments About Lab Grown Meat
Florida’s attorney general announced an investigation into Campbell Soup Co. after secretly recorded audio allegedly captured a company executive making disparaging remarks about the company’s products and expressing concerns about lab-grown meat. The comments surfaced amid heightened scrutiny over Florida’s ban on cultivated meat, signed into law last year.
Attorney General James Uthmeier said in a social media post that Florida “doesn’t do fake, lab-grown meat” and vowed to enforce the law and “shut down” violators. The state’s Consumer Protection division is now launching a formal investigation into Campbell’s.
REFERENCES:
https://meatingplace.com/3d-printer-meat-execs-comments-trigger-probe-of-campbells-soup/?utm_source=omeda&utm_medium=email&utm_cid=1103020073&utm_campaign=MTGMCD251125008&utm_date=20251126-0300
Upcoming Bull & Heifer Sales On RanchChannel.Com
Lot’s of bull and heifer sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Nov 28, 2025
3 min
Nov 23, 2025
Nov 23, 2025
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they bring a special tribute to cattle industry icon Troy Thomas. Plus how to acquire Thomas Ranch genetics, the latest news, market updates, production sales and even your chance at winning some ranch it up gear on this all-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Season 5, EPISODE 264
Cally Thomas Kindred Shares The Story Of Troy Thomas
Troy B. Thomas, 62, of Onida, South Dakota, passed away on August 19, 2025.
Born December 13, 1962, in Brookings, S.D., Troy was raised in a ranching family and developed a lifelong passion for cattle. He attended South Dakota State University before returning to his family’s fourth-generation Thomas Ranch, where he devoted his life to raising registered Angus, Simmental, Red Angus, and Charolais cattle.
Throughout his career, Troy amassed significant acclaim in the Western and cattle show world. He won three American Royal titles, was named Charolais Herdsman of the Year, and judged major cattle shows across North America, including in Mexico and Canada.
Troy married VeaBea Bourk in 1985. They shared two daughters, Taylor and Cally; sadly, Taylor predeceased him. He is survived by his wife VeaBea, daughter Cally (and her husband Clint Kindred), grandchildren Tee and Tyler, his parents Harry and Kay Thomas, his sister Tracy, and a large extended family.
Troy Thomas was deeply respected in the ranching and rodeo communities—not just for his professional achievements, but for his mentorship, character, and passion for Western life.
Thomas Ranch Offers Angus & Charolais Genetics For Sale
A Massive Mature Dispersal & Cow Reduction Sale From Thomas Ranch
On December 10 - 11, 2025, Thomas Ranch is hosting their major event: “ A Lifetime Of Production.” Over 300 Head of Angus & Charolais Genetics will sell
160 Spring Calving Mature Cows (125 Angus & 35 Charolais)
75 Bred Heifers (Angus & Charolais)
25 Fall Heifer Calf Pairs (Angus)
60 A.I. Commercial Heifers (Angus)
Charolais Specific Lots including yearling bulls, open heifers, & fall pairs
Specific Frozen Genetics including embryos & semen
Featured Experts in the Cattle Industry
Cally Thomas Kindred – Thomas Ranch
https://thomasranchcattle.com/
Follow on Facebook: @ThomasRanchSD
Kirk Donsbach – Financial Analyst at StoneXhttps://www.stonex.com/Follow on Facebook: @StoneXGroupInc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
Allied Genetic Resources: https://alliedgeneticresources.com/
American Gelbvieh Association: https://gelbvieh.org/
Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
Medora Boot: https://medoraboot.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Superior Livestock Auctions: https://superiorlivestock.com/
Transova Genetics: https://transova.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Wulf Cattle: https://www.wulfcattle.com/
Nov 23, 2025
27 min

Nov 21, 2025
Nov 21, 2025
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
EPISODE 108 DETAILS
Meat Company CEO Warns of $10 Dollar Ground Beef
How high can the price of beef go? Some speculate 10 ground beef is not out of the question. Omaha Steaks President and CEO Nate Rempe cautioned the nation's shrinking cattle supply and record demand are driving a $10 dollar a pound reality that could stretch family budgets for years. He said "We are headed for what I'm calling … the $10-a-pound reality. By [the] third quarter of '26, families are gonna see $10 a pound [for] ground beef in the grocery store. So we're in for a bit of a haul here," he continued. "I don't believe we'll see price[s] come down in any meaningful way until sometime in 2027." Beef prices are at a record high after a drought left cattle inventory at the lowest level in 70 years. According to the latest consumer price index data from the U.S. Bureau of Labor Statistics, beef and veal prices rose 14.7% year-over-year in September, while uncooked ground beef was up 12.9%.
Secretary of Agriculture Brook Rollins suggested former President Joe Biden’s “literal war on cattle” is responsible for soaring beef prices. During an interview on Fox Business Monday morning, Rollins said there were some “important factors” that have contributed to the average price of ground beef rising by 14% per pound since January. Rollins said the first is this, we are suffering from the last administration's literal war on cattle. They wanted to reduce the herd sizes because they believe that cattle caused climate change.
REFERENCES:
https://www.nj.com/politics/2025/11/top-trump-official-says-bidens-war-on-cattle-is-to-blame-for-soaring-beef-prices.html
https://www.fox4news.com/news/beef-prices-could-hit-10-pound-soon-omaha-steaks-ceo-warns
Upcoming Bull & Heifer Sales On RanchChannel.Com
Lot’s of bull and heifer sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Nov 21, 2025
3 min

Nov 16, 2025
Nov 16, 2025
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they find out more on the Common Ground Coalition that so many of us have been hearing about. Plus, market reports, upcoming sales, and info you just don’t hear anywhere less on this all-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Season 5, EPISODE 263
Common Ground Coalition Seeks To Preserve America’s Food Security By Uniting Livestock Producers
Agriculture is not optional. America’s food chain is only as strong as our family farms and ranches. Our livestock industry is better together and must unify with one voice.
As dedicated stakeholders in the livestock industry, we call upon our fellow livestock producers and all of agriculture to join us and stand united. The time has come to prove that our industry can and will align to drive meaningful and lasting change, safeguarding the future of America’s agricultural sector, rural communities and our nation’s food independence.
We need your help in giving America’s livestock industry a common voice.
The 5 Key Components Of The Common Ground Coalition
1. Achieve and Maintain Ag-Friendly Tax Policy
Extend the Tax Cuts and Jobs Act provisions that help agriculture beyond 2025, including:
Preservation of federal transfer tax lifetime exemption amounts, indexed for inflation, and
Retention of step-up in basis under § 1014, and
Return to 100% bonus depreciation under § 168, and
Continued expanded application of § 179, and
Maintenance of the § 199A qualified business income deduction.
Increase the aggregate limit allowed under § 2032A to $30 million, indexed for inflation.
2. Make Risk Management Tools More Effective
Increase the Livestock Risk Protection subsidy level, and
Allow Livestock Risk Protection coverage to start the day price risk is assumed, and
Create or improve mechanisms for industry input and oversight of risk management tools that will make them more attractive to producers.
3. Improve Access To Labor
Remove the seasonality component from H-2 programs, and
Create an optimized and efficient process for workers in good standing to return to the same employer year after year, and
Redefine “agricultural employer” to expand its scope for purposes of H-2A programs to include more employers essential to agricultural production in the United States.
4. Increase Flexibility For Livestock Haulers
Exempt livestock haulers from Hours-of-Service rules, and
Permanently exempt livestock haulers from the Electronic Logging Device mandate, and
Support the state and federal adoption of increased load capacity limits.
5. Create Support For Young & Emerging Livestock Producers
Reform USDA programs to raise limits on guaranteed loan programs, streamline the lending process, and expand eligibility criteria.
Create tax credits or incentives for leasing or selling land to, and providing capital to, younger or emerging livestock producers, including elimination of capital gains, reduced financing costs, and access to loans.
Create front-loaded tax relief for buyers purchasing land for use in livestock production.
Establish programs and educational programming to cultivate interest in young people to pursue careers in livestock production. Incentivize livestock producers and others, including those in academia, business, and government, to mentor young or emerging livestock producers and support new entrants into the industry. Develop technologies targeted at increasing efficiency in livestock production.
For more Information more information on the Common Ground Coalition, click HERE
Featured Experts in the Cattle Industry
Jake Parnell – Common Ground Coalition
https://www.commongroundcoalition.net/
Follow on Facebook: @CommonGroundCoalition
Kirk Donsbach – Financial Analyst at StoneXhttps://www.stonex.com/Follow on Facebook: @StoneXGroupInc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
Allied Genetic Resources: https://alliedgeneticresources.com/
American Gelbvieh Association: https://gelbvieh.org/
Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
Medora Boot: https://medoraboot.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Superior Livestock Auctions: https://superiorlivestock.com/
Transova Genetics: https://transova.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Wulf Cattle: https://www.wulfcattle.com/
Nov 16, 2025
27 min

Nov 14, 2025
Beef Packers Under Investigation
Nov 14, 2025
Nov 14, 2025
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
U.S. Officials Confirm Beef Packers Are Under Investigation
U.S. Attorney General Pam Bondi and Secretary of Agriculture Brooke Rollins confirmed that the Justice Department is investigating U.S. beef packers for antitrust issues.
In posts to X (formerly Twitter), both Trump administration cabinet members seconded the president’s Friday TruthSocial post, which alleged beef packers are “driving up the price of Beef through Illicit Collusion, Price Fixing, and Price Manipulation.” Trump further alleged that “Majority Foreign Owned Meat Packers” were inflating food prices and jeopardizing “the security of our Nation’s food supply.”
The meat institute issued their statement on the beef processing sector DOJ investigation by saying despite high consumer prices for beef, beef packers have been losing money because the price of cattle is at record highs. For more than a year, beef packers have been operating at a loss due to a tight cattle supply and strong demand.
The meat institute said the beef industry is heavily regulated, and market transactions are transparent. The government’s own data from USDA confirms that the beef packing sector is experiencing catastrophic losses and experts predict this will continue into 2026. U.S. beef processors welcome a fact-based discussion about beef affordability and how best to meet the needs of American consumers, who are the industry’s most important stakeholders.
REFERENCES:
https://meatingplace.com/beef-packers-under-investigation-bondi-and-rollins-confirm/?utm_source=omeda&utm_medium=email&utm_cid=1103020073&utm_campaign=MTGMCD251110004&utm_date=20251110-1353
https://www.whitehouse.gov/articles/2025/11/trump-administration-cracks-down-on-foreign-owned-meat-packing-cartels/
Upcoming Bull & Heifer Sales On RanchChannel.Com
Lot’s of bull and heifer sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Nov 14, 2025
3 min

Nov 9, 2025
Nov 9, 2025
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they get recaps from some of the American Angus Association Leadership Team. Plus, market reports, upcoming sales, news you need to hear and lots more of this all-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Angus Association Leadership Comment On Beef Industry While New Leadership Is Elected
American Angus Association CEO Mark McCully and Regional Director Kurt Angus comment on some of the issues facing the current beef industry and angus seedstock producers while attending The American Angus Association 142nd Annual Convention.
During the convention, five members were re-elected to a second term on the Board of Directors, reinforcing their commitment to advancing Angus genetics and supporting breeder success.
The re-elected directors are:
Rob Adams, Union Springs, Ala.
Art Butler, Bliss, Idaho
Alan Mead, Barnett, Mo.
Henry Smith, Russell Springs, Ky.
Roger Wann, Poteau, Okla.
Additionally, the Association announced its 2025-2026 elected officers:
Jim Brinkley, Milan, Mo. – President and Chairman of the Board
Darrell Stevenson, White Sulphur Springs, Mont. – Vice President and Vice Chairman of the Board
Smitty Lamb, Tifton, Ga. – Treasurer for Fiscal Year 2026
Strengthening the Future of the Angus Breed
“It’s encouraging to see new faces and continued engagement within our membership,” said Jim Brinkley, President and Chairman. “We’ve learned from recent member surveys that breeders are eager for tools that support both their operations and their commercial customers. Our leadership team is committed to delivering on those needs.”
Directors of the American Angus Association serve up to two consecutive three-year terms, with additional opportunities to serve as president, chairman, or vice president for an extended one-year term.
Featured Experts in the Cattle Industry
Charles Anderson – Reporting For The Ranch It Up Radio ShowFollow on Facebook: @AlphaMarketingHouse
Mark McCully – CEO, American Angus Association
Kurt Kangus - Regional Director, American Angus Associationhttps://www.angus.org/
Follow on Facebook: @AngusAssoc
Kirk Donsbach – Financial Analyst at StoneXhttps://www.stonex.com/Follow on Facebook: @StoneXGroupInc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
Allied Genetic Resources: https://alliedgeneticresources.com/
American Gelbvieh Association: https://gelbvieh.org/
Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
Medora Boot: https://medoraboot.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Superior Livestock Auctions: https://superiorlivestock.com/
Transova Genetics: https://transova.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Wulf Cattle: https://www.wulfcattle.com/
Nov 9, 2025
27 min

Nov 7, 2025
Nov 7, 2025
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Livestock Marketing Specialist Comments On What Is Next For Cattle & Beef Markets
Despite recent volatility, cattle market fundamentals remain unchanged. Supply and demand conditions are the same as they were three weeks ago — but political noise and policy rumors have fueled short-term panic across the beef industry.
Beef Imports & Tariff Talk: LImited Real Impact
Recent political chatter around increased beef imports from Argentina and reduced tariffs on Brazilian beef has rattled markets, but the actual impact is minimal.
Argentina remains an insignificant import source with no effect on U.S. beef prices.
Lower tariffs on Brazil might slightly increase processing beef imports, returning the market to pre-August conditions, when lean trimming prices hit record highs.
Even with these changes, steak and high-quality beef prices in the U.S. will remain unaffected. Data gaps from the government shutdown make short-term analysis difficult, but fundamentals are steady.
USDA’s Beef Industry Proposals Offer Long-Term, Not Immediate, Relief
The USDA’s “Fortify the American Beef Industry” initiative includes regulatory updates, expanded access to grazing lands, and new packing infrastructure. While positive for the future, these measures won’t impact cattle supply, demand, or prices in the short term. Even if Mexican cattle imports resume, any market effect will take months to appear, leaving current feeder cattle supplies largely unchanged.
China Trade Rumors Could Support Future Prices
Talks of a potential U.S.–China trade thaw could eventually boost beef exports. A year ago, China accounted for 15.3% of U.S. beef exports; by July, that share had collapsed to 1.2%. Reopening this market would add significant price support for U.S. cattle producers. So far, record-high domestic prices have masked the loss of the Chinese export channel, but renewed trade would strengthen fundamentals moving forward.
Political Volatility Delays Industry Recovery
While political developments may bring both risks and opportunities, the net impact remains marginal. The two- to four-year price outlook for cattle and beef is unchanged. However, continued government intervention and political rhetoric add uncertainty — a real cost to producers, consumers, and lenders. This instability will likely slow herd rebuilding efforts, already projected to extend through the end of the decade.
REFERENCES: https://www.nationalbeefwire.com/peel-what-s-next-for-cattle-and-beef-markets
Upcoming Bull & Heifer Sales On RanchChannel.Com
Lot’s of bull and heifer sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Nov 7, 2025
3 min

Nov 2, 2025
Nov 2, 2025
27 min
It’s The Ranch It Up Radio Show! Join Jeff Tigger Erhardt, Rebecca Wanner AKA BEC and their crew as they deep dive into imported beef, current market demand, and beef production. Corbitt Wall comes in on this one. Plus, market reports, upcoming sales and lots more on this all-new episode of The Ranch It Up Radio Show. Be sure to subscribe on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Season 5, EPISODE 261
Corbitt Wall Shares The Current Beef Market Status, How Imports Could Affect Beef & Trump’s Comments
Corbitt Wall of DV Auction & The National Beef Wire shares a history of the demand for beef by the consumer along with breaking down the potential for beef imports from Argentina. Plus, the how and why of President Trump’s comments about beef trade and imports.
You can listen each day to the Feeder Flash and hear Corbitt’s market analysis on the following platforms:
National Beef Wire
DV Auction
Feeder Flash on YouTube
Featured Experts in the Cattle Industry
Corbitt Wall – DV Auction, National Beef Wire
https://www.dvauction.com/
https://www.nationalbeefwire.com/Follow on Facebook: @NationalBeefWireDVAuction
Follow on Facebook: @DVAuction
Mark Vanzee – Livestock, Equine, & Auction Time Experthttps://www.auctiontime.com/https://www.livestockmarket.com/https://www.equinemarket.com/Follow on Facebook: @LivestockMkt | @EquineMkt | @AuctionTime
Kirk Donsbach – Financial Analyst at StoneXhttps://www.stonex.com/Follow on Facebook: @StoneXGroupInc
Shaye Wanner – Host of Casual Cattle Conversationhttps://www.casualcattleconversations.com/Follow on Facebook: @cattleconvos
Contact Us with Questions or Concerns
Have questions or feedback? Feel free to reach out via:
Call/Text: 707-RANCH20 or 707-726-2420
Email: RanchItUpShow@gmail.com
Follow us: Facebook/Instagram: @RanchItUpShow
YouTube: Subscribe to Ranch It Up Channel: https://www.youtube.com/c/RanchItUp
Catch all episodes of the Ranch It Up Podcast available on all major podcasting platforms.
Discover the Heart of Rural America with Tigger & BEC
Ranching, farming, and the Western lifestyle are at the heart of everything we do. Tigger & BEC bring you exclusive insights from the world of working ranches, cattle farming, and sustainable beef production.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner (BEC) and their mission to promote the Western way of life at Tigger and BEC.
https://tiggerandbec.com/
Industry References, Partners and Resources
For additional information on industry trends, products, and services, check out these trusted resources:
Allied Genetic Resources: https://alliedgeneticresources.com/
American Gelbvieh Association: https://gelbvieh.org/
Axiota Animal Health: https://axiota.com/multimin-campaign-landing-page/
Imogene Ingredients: https://www.imogeneingredients.com/
Jorgensen Land & Cattle: https://jorgensenfarms.com/#/?ranchchannel=view
Medora Boot: https://medoraboot.com/
RFD-TV: https://www.rfdtv.com/
Rural Radio Network: https://www.ruralradio147.com/
Superior Livestock Auctions: https://superiorlivestock.com/
Transova Genetics: https://transova.com/
Westway Feed Products: https://westwayfeed.com/
Wrangler: https://www.wrangler.com/
Wulf Cattle: https://www.wulfcattle.com/
Nov 2, 2025
27 min

Oct 31, 2025
Oct 31, 2025
3 min
It’s the Ranch It Up Radio Show Herd It Here Weekly Report! A 3-minute look at cattle markets, reports, news info, or anything that has to do with those of us who live at the end of dirt roads. Join Jeff 'Tigger' Erhardt, the Boss Lady Rebecca Wanner aka 'BEC' by subscribing on your favorite podcasting app or on the Ranch It Up Radio Show YouTube Channel.
Agriculture Secretary Brooke Beef Packer Concentration Is The Problem
Agriculture Secretary Brooke Rollins said in a television interview that concentration in the beef packing industry needs to be addressed, called Brazilian ownership a “major issue” in the sector and suggested smaller processors produce “healthier” food.
In a Fox News appearance, she discussed issues of ground beef prices, imports and U.S. herd size. “Is there something that needs to be done about the processors?” host Will Cain asked in a followup question.
“One hundred percent, yes, when you have four major processors, two owned by the Brazilians,” Rollins replied, holding up two fingers in a V, “so half of that is not even American owned. You have a major issue when they are processing 85% of the beef in America. We have to decentralize, deregulate, invest in and incentivize smaller processors.
REFERENCES: https://meatingplace.com/rollins-says-beef-packer-concentration-is-100-a-problem/
USDA’S Cattle Plan
The U.S. The Department of Agriculture revealed a plan on Oct. 22, 2025, to “fortify” the American beef industry, strengthen ranches, rebuild capacity and lower costs for consumers. It includes a USDA-DOA Grazing Action Plan, Consumer Transparency, and to Build Demand Alongside Domestic Supply.
For the complete breakdown of the action plan, click HERE.
REFERENCE: https://www.thefencepost.com/news/usda-cattle-plan-ag-agency-unveils-plan-to-reinvigorate-cattle-industry/
Upcoming Bull & Heifer Sales On RanchChannel.Com
Lot’s of bull and heifer sales coming up on the RanchChannel.Com sale calendar. Check out the full line up HERE.
SPONSORS
Jorgensen Land & Cattle
https://jorgensenfarms.com/
@JorLandCat
Ranch Channel
https://ranchchannel.com/
@RanchChannel
Questions & Concerns From The Field?
Call or Text your questions, or comments to 707-RANCH20 or 707-726-2420
Or email RanchItUpShow@gmail.com
FOLLOW Facebook/Instagram: @RanchItUpShow
SUBSCRIBE to the Ranch It Up YouTube Channel: @ranchitup
Website: RanchItUpShow.com
https://ranchitupshow.com/
The Ranch It Up Podcast is available on ALL podcasting apps.
https://ranchitup.podbean.com/
Rural America is center-stage on this outfit.
AND how is that? Because of Tigger & BEC... Live This Western Lifestyle.
Tigger & BEC represent the Working Ranch world by providing the cowboys, cowgirls, beef cattle producers & successful farmers the knowledge and education needed to bring high-quality beef & meat to your table for dinner.
Learn more about Jeff 'Tigger' Erhardt & Rebecca Wanner aka BEC here: TiggerandBEC.com
https://tiggerandbec.com/
Oct 31, 2025
3 min








